ETAL Group, world leaders in magnetic components for power and signal applications, today announced the appointment of Michael Rydén as Key Account Manager for the Nordic region, reporting to Global Sales Manager, Humberto Salgado. He brings an excellent track record of success in technology sales to the company.
Commenting on his appointment, Michael Rydén said, “I’m excited to be joining a successful company and to be part of its worldwide expansion. I see great potential in ETAL with opportunities to grow our business in new markets such as automotive, renewable energy, maritime and the medical industry. I am very much looking forward to working with my new colleagues to build on the success ETAL has already achieved.”
“Michael Rydén is a great addition to the team and we are delighted to welcome him on board,” said Humberto Salgado. “He will play an important role in identifying new business opportunities, building new relationships and continuing to support our existing customers. I am confident his many years of sales experience will help us achieve that.”
Michael Rydén joins ETAL from nVent, a global specialist in electrical connection and protection solutions where he was Senior Sales Engineer and responsible for the ERICO brand in the Nordic region. Prior to this, he spent over 10 years in sales with positions at PR Electronics, Secure Meters Sweden (Cewe Instrument) and Symbol Technologies.
ETAL Group represents the magnetics business area in the KAMIC Group. The recent acquisition by KAMIC of SIGA (Electronics) Ltd, a Bedfordshire-based, leading manufacturer of high-quality transformers and other wound components enables expansion of the group’s magnetics business in the UK.